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PR GURU WINS AFRICA’S WOMEN LEADERS AWARD



Managing Director and founder of PR Worx as well as Status Reputation Management Consultancy, Madelain Roscher was today awarded the 2019 Africa Women Leadership Award by the World Women Leadership Congress and Awards.


“I am honoured to have been awarded such a prestigious accolade. To be acknowledged for the work I am doing within the communications sector and political space as a female African leader is indeed a humbling experience,” says Roscher.


The Women Leadership Awards were hosted and presented by CMO Asia to globally honour women who achieve excellence in displaying leadership in their respective fields of business. 


The Awards seek to celebrate female leadership in several geographic regions as part of their build up towards the World Women Leadership Congress. This morning’s event held in Sandton acknowledged some of the continent’s finest female leaders and achievers in organisations who in turn believe in producing leaders in their respective fields. This includes leaders of change, leaders who are iconic and leaders who committed to driving a talent management strategy alliance within the vision and the mission of the company.

The list of nominees boasted the who’s who of female professional talent across Africa who are not only setting the bar, but those whom the judging panel felt were actually doing extraordinary work in their respective fields. 


In order to even be considered, nominees needed to be recognised by the judging panel for:


•building a sustainable leadership pipeline in their own organisations; 

•storytelling; 

•gender specific specialisation at work; 

•empowerment; 

•impacting social change; and

•ability to influence their industry, the country and the continent at large.


“Understanding how stringent the judging process was, makes me even more appreciative to have been recognised in this manner. To be recognised for my commitment to impacting the continent as a whole, is indeed a great honour,” continues Roscher.


This is not the only reason Roscher has reason to celebrate. Last month Roscher’s firm, PR Worx, was awarded the PMR Africa Award as the Best Public Relations company in Ekuhuleni the ninth consecutive year, bringing the total number of awards the company and its Managing Director have won in 17 years to 48 awards.


 “I never entered this industry for the recognition or the awards. I do what I do because I am passionate about making a real and remarkable difference in Africa, which makes winning these types of accolades all the sweeter. I truly believe that as long as you remain true to yourself and are willing to put in 150% in all that you do, you will always yield positive results,” Roscher concluded.


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