PR Worx, Africa’s Best PR Agency as awarded by MEA Business Awards, has added four more trophies to our collection after this evening’s PRISA PRISM Awards!
“As the PRISM judging panel is made of industry experts from various agencies and corporates, it is always rewarding to know that our sector still recognises hard work and that innovation is celebrated. I am proud of the dedication the team put into executing these campaigns for our clients. As much as PR Worx was honoured for our knowledge, skill, creativity and ability to produce vivid campaigns, these accolades are also our clients’ wins. It is thanks to their confidence in our abilities that we were again, able to deliver award-winning campaigns on their behalf,” says PR Worx’s CEO, Madelain Roscher.
PR Worx bagged a Silver award in the Consumer PR For An Existing Product or Service category for our “NikNaks AmaCollision campaign.” We collected a further three Bronze awards in the Business to Business category for our “Innovative Staffing Solutions Durban Showcase” campaign; for our Internal or Employee Communications for “SENTECH Connect” campaign; and another in the Public Sector category for FP&M SETA’s “Future Perfect Skills Development”.
For the first time in the PRISM Awards history, which is hosted by the Public Relations Institute of South Africa, the ceremony was held virtually and streamed live via YouTube.
“Working for a multiple awarded agency like PR Worx makes you want to win for the client and the team, every time you start a new campaign. Putting together the awesome work that resonates with the client and consumers is what makes these awards fulfilling because it’s not just a victory for PR Worx, it’s also a victory for our clients and their brands,” says Wandile Cindi, Account Director.
Chantal Nieuwenhuizen, Senior Account Manager who worked on the Future Perfect Skills Development campaign for the Fibre Processing and Manufacturing Seta (FP&M SETA), says she is ecstatic that their PR and Communications efforts to raise the profile of the entity to be the best of the 21 Setas was not only successful but recognised by the industry body.
The PRISM Awards, celebrating its 23rd year, are presented to Public Relations and Communication professionals who have successfully incorporated strategy, creativity and professionalism in their approaches that showcased a successful public relations campaign over the 2019 period.
“We are grateful that PR Worx won awards in the prominent categories of Business to Busines; Public Sector; Internal or Employee Communications; and Consumer PR. With the four PRISM awards won at this year’s event and having recently been awarded by MEA as the Best PR Agency in Africa, we are pleased that we have now won 53 industry awards in the last seven years,” concludes Roscher.